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Blogging done right.

Learn how to increase your website traffic and lead conversions with blogging.

These days, visitors to business websites expect to see more than a pretty picture and a product offer. They expect to see demonstrated industry expertise, practical advice, and accessible content. Business blogging has now become a standard marketing practice in a variety of industries. Whether you are a blogging veteran or your company is writing its very first post, our ebook can help you write and promote your blog as part of a successful marketing campaign.

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Inside, you'll learn:

  • How blogging is taking the lead on content marketing 
  • How to write engaging and useful copy that converts your readers
  • How to target a specific market with your blog
  • How to post on a schedule
  • How to promote your blog online to increase visitors to your website
  • How to leverage your blog for success