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How to Align Sales & Marketing

Learn how to align sales and marketing successfully with this excel template!

This template is great for achieving total buyer engagement. In the customer focused reality, sales and marketing alignment is a pivotal point if companies want to provide a memorable and compelling customer experience.

Some factors that affect the customer experience include:

  • Lack of communication between sales & marketing teams
  • Outdated or inaccurate content, files & materials
  • Slow or inexistent communication
  • Inconsistent brand and image
  • Lack of Follow-up
  • Untimely and irrelevant interactions

align sales and marketing